Hey, hope everyone is doing well as life slowly moves towards the ‘new normal’
I’ve got disappointed news if you listen to Greatest Hits outside Ireland.
We’ve had to Geo-Block the station as the costs are just too high. This means we need to limit listening to Ireland only :(
From day one, Greatest Hits Ireland made a decision to fully concentrate on the Irish radio market. However, the internet being what it is, meant many listeners discovered us, and hung around.
Our latest listening stats show that 83% of our listeners are from Ireland. This is fantastic news for us, and exactly where we wanted to be, with listening increasing weekly!
However, on the downside, my apologies to the 17% who listen outside Ireland, as we’ll have to cut you off from this point.
From today, 1st July 2020 Irish radio stations playing music are only licensed to broadcast if they pay fees in EACH country.
The following 41 countries are currently covered by a licence from PPI, once the licence fees has been paid:
Argentina, Australia, Austria, Belgium, Bulgaria, Costa Rica, Czech Republic, Dominican Republic, Ecuador, Estonia, Finland, France, Germany, Greece, Guatemala, Hong Kong, Hungary, Iceland, Ireland, Israel, Italy, Jamaica, Latvia, Lithuania, Malaysia, Mexico, Netherlands, New Zealand, Norway, Panama, Paraguay, Peru, Poland, Portugal, Singapore, Slovenia, Spain, Sweden, Switzerland, Thailand, United Kingdom, Uruguay.
Sounds reasonable, a 12 month licence for €239.25 + 23% VAT.
Not quite, that’s for EACH country. This works out at 10,016.50 + VAT per year!! I know, I had to triple check these figures!
Unfortunately you also need a separate licence from Sound Exchange to broadcast into the USA.
I can’t see many, if any, Irish stations paying such fees
It’s very disappointing, as radio in general, is such a lifeline for so many Irish people all over the world. I can see this story develop, as listeners abroad realise the consequences.
Broadcasting overseas has no real financial benefit to most Irish stations, but means so much to listeners, especially those with Irish connections.
All Irish broadcasters now have three choices:
A. Pay individual fees for each country.
B. Geo-Block, as we’ve done. (Limiting to Ireland only)
C. Take a chance, and face the consequences of heavy fines.
It’s going to be frustrating as small stations may well take their chance, and probably go to ground if / when they’re found out.
My apologies once again if you’re affected by our decision.
For the rest of you, I’d like to take this opportunity to thank you wholeheartedly for supporting Greatest Hits, and ask you to please keep spreading the word :)
Well that was some week!!! I’ve been overwhelmed by the reaction to Greatest Hits since our launch.
To be honest, I expected it to be a much slower burner in terms of listening figures. It took my other radio station Country Hits almost four months to hit the numbers we’ve reached over the first week.
It’s fantastic news, especially as we’d timed our launch to coincide with the RTÉ Gold close-down, which hasn’t happened, yet!
It’s actually more satisfying that listeners are switching over to us as an alternative, rather than because their favourite station has closed.
There’s plenty of room for many more online stations. I welcome each new station, and wish them well, as it highlights where the future of broadcasting is headed. The listener will ultimately decide which stations are successful.
What’s very pleasing is the Irish audience Greatest Hits is attracting. It’s our aim to concentrate on promoting the station here in Ireland, and build a loyal local following.
I’m really delighted how many of you guys have taken it upon yourselves to promote Greatest Hits. I’m talking about people I don’t know from Adam, but I’m now considering a part of the Greatest Hits family.
(Some of your Facebook comments)
It’s fantastic to get so much feedback, and really satisfying to know we’re doing something right!! With that in mind, please keep it coming, either positive or negative, as together we build the best radio station we possibly can.
I’m happy to report that our Alexa skill has been developed. Once it’s enabled, just ask Alexa to ‘Play Greatest Hits Ireland’
Although I’m still looking at Greatest Hits as a medium to long term project, I’m really encouraged by our opening week.
If you’re reading this blog you’re obviously on our website, so thank you for contributing to our successful launch
Hope you continue to enjoy Feel Good Flashbacks on Ireland's Greatest Hits
You can email me directly firstname.lastname@example.org
Hey there, my name is Stephen Keogh.
I'm not really sure what my job is around here, but I’d like to welcome you to our brand NEW radio station, Greatest Hits.
I decided to launch the station having worked in the Irish radio industry for over 30 years.
For the past 18 months I've run the online radio station Country Hits. Many people mentioned how well Country Hits sounded, however they didn't really listen because they weren't fans of the genre.
Fair enough, it's a niche market, and is obviously aimed at country fans. That aside, I began to see phenomenal growth in listening at Country Hits (Now up to 150,000 monthly). Anyway, enough bragging, I wondered to myself, what if I launched a more mainstream station?
Away from Country, my other musical passion is GOLDEN OLDIES - especially POP!!! Hence the seeds were sown, and I decided Country Hits was going to have a sibling!
Greatest Hits will begin broadcasting today (May 1st 2020) - Our mission is to play as many Feel Good Flashbacks as possible!
We have many different shows across the schedule, however the common theme is ‘Feel Good'.
I wanted a station that genuinely made people feel good, and brought back plenty of nostalgia. We’re not afraid to play the '60s, '70s and '80s hits you rarely, if ever, hear on the radio anymore.
Having worked in the business for many years, I know how it goes... You run a very tight playlist, and generally rotate the same ‘safe’ songs over and over again. It’s how it works in most commercial radio markets around the world, and is understandable, with every minute listened generating much needed revenue for the stations.
Online radio is different. We don’t have to play it as safe, with less regulation, and much lower overheads.
We’re already planning the next phase with efforts underway to secure a DAB licence (Digital Audio Broadcasting) in Ireland for both stations.
At this stage I should probably ‘big up’ Greatest Hits and say THANK YOU to the amazing bunch of talented people behind the scene running the show ;)
I’m really excited about our content, and especially pleased to welcome Bee Bop Gold with Nails Mahoney to the Sunday morning schedule.
Nails comes with a wealth of experience and brings his show back to Irish radio after successful runs with Sunshine 101 and RTÉ 2FM
We’re also delighted announce Stephen Keogh as presenter of Guilty Pleasures every Saturday morning.
Like Nails, Stephen has also been in the radio business since the original Dublin pirates back in the '80s, and is VERY enthusiastic about his new challenge. To be honest, he needs the work - we’re giving him a trial run with the show because he’s promised to help out with other minor duties at Greatest Hits!
Content Director Stephen Keogh is responsible for all ‘On Air’ output. Stephen has plans to introduce new shows to the schedule over the coming months. He's interested in hearing from experienced presenters who would like to discuss possible opportunities at Greatest Hits - Email: email@example.com
You'll be pleased to know that we don't play adverts on Greatest Hits. Individual shows are available for sponsorship at very reasonable rates.
We are delighted to welcome our new energetic Sales Manager, Stephen Keogh, to the Greatest Hits Sales House - He's a tremendous guy, known worldwide for getting deals over the line. Stephen is also an expert in cost cutting, and has suggested we use the same email address firstname.lastname@example.org for sales queries :)
Our marketing budget is low, in fact very low, with no billboards, or fancy TV ads, etc. Greatest Hits Marketing Manager Stephen Keogh would like to thank those who have helped promote the station to date. Mr Keogh says he really, really appreciates any social media engagement from listeners!
The entire team at Greatest Hits are SO grateful for all the support we've received before we've even starting the show - THANK YOU!!!!!!!!!!!!!!!!!!!
Anyway, that's enough from me - I've staff to whip into shape!
It's time to start broadcasting, and have LOTS of fun bringing on back the good times :)
Hope you enjoy the station